JON GUTTMAN / FIELD NOTES №001

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AI SYSTEMS BUILDER

MY MOONSHOTS

The things I can’t quite stop thinking about. Some are products. Some are experiments. Some may be ridiculous. All of them start with the same question: WHAT BECOMES POSSIBLE WHEN THE SYSTEM ITSELF CHANGES?

  1. DEPLOYED
  2. BUILDING
  3. INCUBATING
  4. EXPLORING
  5. SPECULATIVE
  6. WELL… HEAR ME OUT

Maturity: BUILDING

01

AI THAT DOES THE WORK, NOT JUST TALKS ABOUT IT.

A useful AI system does not end at an answer. It must be able to gather context, take bounded action, be reviewed, hand work back to a person, and preserve what happened.

THE CHAT ISN’T THE SYSTEM.

Useful AI system workflow: sequence: REQUEST to RESEARCH to ACTION to REVIEW to HANDOFF to MEMORY.
  1. DEPLOYED
  2. BUILDING
  3. INCUBATING
  4. EXPLORING
  5. SPECULATIVE
  6. WELL… HEAR ME OUT

Maturity: DEPLOYED

02

WEED.MENU: PERSONALIZED INTELLIGENCE FOR THE PHYSICAL WORLD.

weed.menu is a live cannabis product Jon founded and designed. It connects customer preferences to store-aware product knowledge, communicates uncertainty, and keeps a useful staff handoff in the operating path.

See weed.menu Destination is age-gated.

AI GETS MORE USEFUL WHEN IT HAS TO DEAL WITH REALITY.

weed.menu product system: undirected peer network connecting CUSTOMER INTENT, STORE KNOWLEDGE, UNCERTAINTY, STAFF HANDOFF.
  1. DEPLOYED
  2. BUILDING
  3. INCUBATING
  4. EXPLORING
  5. SPECULATIVE
  6. WELL… HEAR ME OUT

Maturity: INCUBATING

03

SOCIAL NEST.

Social Nest explores whether technology can reduce isolation and strengthen real-world connection by organizing a network around people, place, trust, and participation. A digital layer for real communities—designed to make useful relationships easier to discover and give people more reasons to connect beyond the screen.

THE MOONSHOT ISN’T ANOTHER SOCIAL NETWORK. IT’S MAKING THE NETWORK SERVE THE SOCIETY.

Social Nest civic network: undirected peer network connecting PEOPLE, PLACE, TRUST, PARTICIPATION.
  1. DEPLOYED
  2. BUILDING
  3. INCUBATING
  4. EXPLORING
  5. SPECULATIVE
  6. WELL… HEAR ME OUT

Maturity: EXPLORING

04

THE POST-SCARCITY SIMULATOR.

A simulator and thought experiment for exploring how systems, incentives, institutions, and human choices change as a formerly scarce capability moves toward abundance—not a forecast or a shipped product.

WINNING IS EASY. DESIGNING WHAT COMES AFTER WINNING IS HARDER.

Post-scarcity thought experiment: sequence: SCARCE to RELIABLE to AFFORDABLE to UNIVERSAL to ABUNDANT.
  1. DEPLOYED
  2. BUILDING
  3. INCUBATING
  4. EXPLORING
  5. SPECULATIVE
  6. WELL… HEAR ME OUT

Maturity: SPECULATIVE

05

COMPUTE LEAVES THE PLANET.

This is a dependency and self-sufficiency problem: power, cooling, repair, fabrication, coordination, and recovery. It is not tourism, spectacle, or a current roadmap.

THE MOONSHOT ISN’T PUTTING A DATA CENTER IN ORBIT. IT’S BUILDING INFRASTRUCTURE THAT DOESN’T NEED EARTH TO KEEP IT ALIVE.

Self-sufficient compute dependency loop: closed dependency loop: POWER to COOLING to COMPUTE to REPAIR to FABRICATION to COORDINATION to POWER.
  1. DEPLOYED
  2. BUILDING
  3. INCUBATING
  4. EXPLORING
  5. SPECULATIVE
  6. WELL… HEAR ME OUT

Maturity: WELL… HEAR ME OUT

06

NEUTRINOS AS INFRASTRUCTURE.

Speculative physics. Not a product roadmap.

Neutrinos are a question worth interrogating, not a working technology claim. The useful next steps are to identify constraints, design an experiment, and follow the evidence.

I DON’T KNOW IF IT WORKS. THAT’S WHY IT’S A MOONSHOT.

Evidence-minded speculative inquiry: sequence: QUESTION to CONSTRAINTS to EXPERIMENT to EVIDENCE.
  1. DEPLOYED
  2. BUILDING
  3. INCUBATING
  4. EXPLORING
  5. SPECULATIVE
  6. WELL… HEAR ME OUT

I’m interested in systems that increase human capability without removing human agency. Sometimes that becomes a company. Sometimes it becomes software. Sometimes it becomes a thought experiment. The useful part is figuring out which is which.

SOME MOONSHOTS NEED COLLABORATORS.