JON GUTTMAN / FIELD NOTES №001
Back to Jon’s homeAI SYSTEMS BUILDER
MY MOONSHOTS
The things I can’t quite stop thinking about. Some are products. Some are experiments. Some may be ridiculous. All of them start with the same question: WHAT BECOMES POSSIBLE WHEN THE SYSTEM ITSELF CHANGES?
- DEPLOYED
- BUILDING
- INCUBATING
- EXPLORING
- SPECULATIVE
- WELL… HEAR ME OUT
Maturity: BUILDING
01
AI THAT DOES THE WORK, NOT JUST TALKS ABOUT IT.
A useful AI system does not end at an answer. It must be able to gather context, take bounded action, be reviewed, hand work back to a person, and preserve what happened.
THE CHAT ISN’T THE SYSTEM.
- DEPLOYED
- BUILDING
- INCUBATING
- EXPLORING
- SPECULATIVE
- WELL… HEAR ME OUT
Maturity: DEPLOYED
02
WEED.MENU: PERSONALIZED INTELLIGENCE FOR THE PHYSICAL WORLD.
weed.menu is a live cannabis product Jon founded and designed. It connects customer preferences to store-aware product knowledge, communicates uncertainty, and keeps a useful staff handoff in the operating path.
See weed.menu Destination is age-gated.AI GETS MORE USEFUL WHEN IT HAS TO DEAL WITH REALITY.
- DEPLOYED
- BUILDING
- INCUBATING
- EXPLORING
- SPECULATIVE
- WELL… HEAR ME OUT
Maturity: INCUBATING
03
SOCIAL NEST.
Social Nest explores whether technology can reduce isolation and strengthen real-world connection by organizing a network around people, place, trust, and participation. A digital layer for real communities—designed to make useful relationships easier to discover and give people more reasons to connect beyond the screen.
THE MOONSHOT ISN’T ANOTHER SOCIAL NETWORK. IT’S MAKING THE NETWORK SERVE THE SOCIETY.
- DEPLOYED
- BUILDING
- INCUBATING
- EXPLORING
- SPECULATIVE
- WELL… HEAR ME OUT
Maturity: EXPLORING
04
THE POST-SCARCITY SIMULATOR.
A simulator and thought experiment for exploring how systems, incentives, institutions, and human choices change as a formerly scarce capability moves toward abundance—not a forecast or a shipped product.
WINNING IS EASY. DESIGNING WHAT COMES AFTER WINNING IS HARDER.
- DEPLOYED
- BUILDING
- INCUBATING
- EXPLORING
- SPECULATIVE
- WELL… HEAR ME OUT
Maturity: SPECULATIVE
05
COMPUTE LEAVES THE PLANET.
This is a dependency and self-sufficiency problem: power, cooling, repair, fabrication, coordination, and recovery. It is not tourism, spectacle, or a current roadmap.
THE MOONSHOT ISN’T PUTTING A DATA CENTER IN ORBIT. IT’S BUILDING INFRASTRUCTURE THAT DOESN’T NEED EARTH TO KEEP IT ALIVE.
- DEPLOYED
- BUILDING
- INCUBATING
- EXPLORING
- SPECULATIVE
- WELL… HEAR ME OUT
Maturity: WELL… HEAR ME OUT
06
NEUTRINOS AS INFRASTRUCTURE.
Speculative physics. Not a product roadmap.
Neutrinos are a question worth interrogating, not a working technology claim. The useful next steps are to identify constraints, design an experiment, and follow the evidence.
I DON’T KNOW IF IT WORKS. THAT’S WHY IT’S A MOONSHOT.
- DEPLOYED
- BUILDING
- INCUBATING
- EXPLORING
- SPECULATIVE
- WELL… HEAR ME OUT
I’m interested in systems that increase human capability without removing human agency. Sometimes that becomes a company. Sometimes it becomes software. Sometimes it becomes a thought experiment. The useful part is figuring out which is which.